Turnkey Digital Signage Installation for US-Based Entertainment Venue Chain
A major national entertainment venue chain sought to modernize its digital engagement strategy by deploying a networked digital signage system across its 175+ US-based locations. The objective was to install professional-grade AV and data infrastructure capable of supporting dynamic content, audience analytics, and centralized management. The project required tight coordination between electrical, low-voltage, and AV installation teams—executed on-site without disrupting day-to-day operations.
TDX Tech's experienced project-management team led the multi-site, end-to-end deployment effort using a structured, two-phase approach tailored to the venue’s technical and architectural requirements.
Phase 1: Electrical & Cabling Rough-In
- Installed multiple new electrical outlets to power displays, cameras, and network equipment.
- Routed low-voltage data cabling throughout the facility using plenum-rated CAT6 cabling.
- Mounted all cabling and pathway supports with commercial-grade strut channel, threaded rods, and beam clamps for durability and code compliance.
- Ensured all cable ends were tested, coiled, and staged at termination points for streamlined installation in Phase 2.
Phase 2: Display, Camera, and Network Installation
- Mounted digital signage displays throughout the venue using a combination of ceiling and wall brackets. Display positions were aligned with site plans and adapted to existing infrastructure constraints.
- Installed compact USB-enabled analytics cameras at select displays to capture venue activity, using secure, adjustable mounts.
- Built out a rack-mounted network stack to house routers, switches, media players, and power conditioning hardware—all professionally wired and labeled.
- Configured and paired digital media players with their assigned displays, validating signal flow and network connectivity for all endpoints.
- Performed system-wide testing and finalized installation with full photo documentation for quality assurance.
WebTrax™ Integration: Real-Time Transparency & Accountability
To ensure consistent execution and communication, the project was managed through WebTrax, TDX Tech’s proprietary platform for field service management. Through WebTrax, the team:
- Coordinated technician scheduling and progress tracking in real time.
- Captured and stored key deliverables, including photos of installed equipment, wire paths, rack assemblies, and completed checklists.
- Provided the customer with live visibility into project milestones, technician check-in/check-out times, and service verification.
- Streamlined documentation and eliminated delays through centralized status reporting and communication.
Materials & Infrastructure Highlights
- Industrial-grade hardware and mounting accessories ensured long-term durability in a high-traffic public setting.
- All materials, including fasteners, fittings, and structural supports, were compliant with commercial building codes and AV best practices.
- Data cabling was terminated and tested to verify signal integrity, and all network components were staged for seamless content integration.
TDX Tech delivered a fully integrated digital signage rollout across more than 175 entertainment venues, enabling high-impact visual communication and real-time content delivery, at scale. The client now benefits from centralized control over digital messaging and enhanced audience analytics across all locations. Throughout the project, TDX Tech’s dedicated team leveraged its WebTrax platform to provide real-time visibility, proactive issue resolution, and a fully documented, transparent execution process.
Project Scope
